Affiliate Management

I build and manage affiliate programs that generate trackable sales: the right partners, sustainable commissions, ready-to-use materials, and readable reports.

A channel that pays per result.

In affiliate marketing, commissions are based on sales, not clicks: it's the channel with the lowest risk and the highest discipline. I set up the program from the ground up—tracking platform, commission structure, rules and conditions—then I select and contact partners that are best suited to your product: content sites, comparison sites, newsletters, creators, and coupon portals. Each partner receives ready-made materials (product feeds, images, texts, dedicated codes) and is monitored over time, because an affiliate program only pays if its partners remain active.

From setup to results

A clear path: product and margin analysis, tracking setup, initial partner recruitment, ongoing optimization based on real data.

Program setup and tracking

I choose the right solution—affiliate network or proprietary program—set up links, attribution, and validation rules, and verify that every sale is recorded correctly.

Partner Recruitment and Management

I identify and contact publishers who are aligned with your audience: content sites, newsletters, comparison sites, creators, and communities. I then monitor them, update them, and promote those who deliver results.

Materials, feeds and promotions

I prepare everything you need to sell: updated product feeds, images, text, dedicated landing pages, and tracked discount codes, with a shared promotional calendar.

Reports, margins and optimization

I monitor sales, average orders, and commission rates to understand which partners are truly valuable. Commissions are based on actual margins, not random percentages.

In practice

Three numbers before opening a program

The first is the pay-per-result model. The other two come from two blog posts, and the link to check them out is under each box.

Smartphone e carta di credito appoggiati su un piano di legno

How much does a missed click cost?

In affiliate marketing, commissions are based on sales. You don't pay for a click that doesn't lead to an order: this is the channel where the risk is on the partner's side, not yours.

How the commission model works

Mano che indica con la penna i grafici di un report stampato su un tavolo di legno

20 €

The threshold that cuts you off

Price filters exclude anyone just above the threshold: if you cost 20.50, anyone who filters up to 20 won't see you. Price ranges are chosen, not imposed.

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Uomo che registra un video con lo smartphone e la luce ad anello in casa

−44%

New sellers in 2025

New Amazon sellers have plummeted to a decade low, while Italian SMEs surpassed €4 billion. Those who remain need partners, not improvisation.

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Learn more about prices and promotions

All blog posts

Clear rules, protected brand

An affiliate program needs to be managed: I define what partners can and cannot do—bidding on the brand name, unauthorized coupons, product claims—I monitor traffic quality and intervene if they don't comply with the conditions. This way, the channel grows without cannibalizing direct sales and without damaging the brand's positioning.

Start your program